Consumating impotent
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Tag based dating site for geeks Consumating is to shut March 15, according to a notice posted to the Consumating forums.
Consumating was acquired by CNet in December 2005 and was later relaunched in June 2006. The sites traffic remained strong in 2006 then fell away in 2007 according to Alexa (the site was too small to register on comScore).
This was actually a pretty cool site, one of the few I liked. It had a fresh approach. I think what really happened was that there was little to no promotion of the site, and I think the name was a little iffy (sort of like Collaboradate). It’s creative, but hard to remember.
Starting a dating site, and getting it popular is no easy task, even for a big corporation.

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